Photography is the philosophy of our memories that are carefully packed and stored on the respective shelves of our mind and marked with the momentum of the photo. Photos look small, but emotions, moments and reflections that are carried by each of us in the photos make these pieces of art alive and unique. We complete and fill photos with our personalized picture of the moment. One of the major and the most impressive qualities of photography is the ability to lie and this lie becomes significant, but, at the same time charming. How many times have you been attracted by the photo in the guide and created a dream that would take you to that place? How many times, when you reached this place, were you burned by the difference and illusion that was created through the photo?

Steve Jobs is a co-founder of the multimillion international corporation Apple. He is known in the business world not only as an American magnate and inventor of the one of the most popular computing products in the world. Many works and articles were written to analyse and examine the way Steve Jobs is conducting business and his visionary on the development of the corporation.

One could argue that the strategy to beat strong and established Microsoft Corporation on the market with more than fifty percent share should be exceptional in order to turn to success. By entering the segment with completely new, more capital intensive and more expensive on the outcome product is almost insane, as some of the critics and economists were arguing, when Steve boosted Apple production to compete with Microsoft and further concluded that it was Steve’s genius. What makes the corporation a success is the question that can never be answered entirely. Apple was born and brought to the top lines of the business world by the innovations and inventions along with initial investments and right marketing strategy that was developed under Steve Jobs’ leadership.

What is Google? Where did this word come from? Let’s find it out. Google is named after the ‘googol’ which means ‘one with 100 “0”s’. Such a name reveals the main aim of the Google inventors to gather and work out as much information as possible and provide all users with the most comfortable and adequate search.

It is impossible to talk about Google and never mention the story of its creation. It is known, that in 1938 American mathematician Edward Kasner (1878–1955) was having a walk in the park with his little nephews and was discussing big numbers. While they were talking, they mentioned the number with one hundred “0”. One of the nephews suggested an idea to name it “googol”. In 1940 Edward Kasner together with James Newman wrote popular scientific book “New Names in Mathematics”, in which he told all math fans about the “googol”.

The development of information and communication technologies (ICT) during the last decade gained speed, owing to which the modern society can benefit from various solutions in businesses and personal life. The role of Internet and smart phones has gone through the transition from luxury product available to a limited number of industries to the daily means of communication. Now, when buying a mobile phone, we are not looking for simply a mobile communication device, but choose it by additional functions incorporated in the cell, such as Internet access, MS Office, ease of operation and other options that previously did not create competitive advantage.